Your Adventure Begins Here

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Born On The River

NOC is proud to be situated on the legendary 2190-mile Appalachian Trail. We welcome thru-hikers and adventurers from all walks of life.

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Our Story

Our Story

The Nantahala Outdoor Center was established in 1972 by Payson & Aurelia Kennedy and Horace Holden Sr., on the Nantahala River in Bryson City, North Carolina. What started as a humble motel, gas station, and rafting outpost became a home for paddlers, hikers, and outdoor lovers chasing a shared passion.

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